We Are Advanced Professionals
Our practice is dedicated to providing insight, expertise, and personalized guidance to
insurance carriers, trusts, and producers. We simplify wholesale healthcare benefits with innovative technologies and consultative services that make small and medium-sized
businesses stronger, healthier, and better positioned for the future.
Personalized Insight
We support the growth of small
and medium-sized businesses
with wholesale benefits solutions tailored to their industries and aligned with their needs.


Partner With AP
With deep expertise on insurance and technology, we get ahead of issues and push boundaries, creating a truly unique and effective insurance experience.
Who We Serve
With over 40 years of combined experience, our team brings extensive industry knowledge and long-standing relationships across the insurance and employee benefits industry. In a complex, fast-changing market, this allows us to offer both guidance and
leverage that can’t be found anywhere else.
AP Insights
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Wholesale Benefits Overview
Advanced Professionals Insurance & Benefit Solutions is a unique division of Newfront that provides wholesale benefit consulting, benefit platform management, product distribution management, and administrative services.

Video: AP Connect at a Glance
Learn about AP Connect, our proprietary technology platform designed specifically for the Association Health Plans and Community-Rated Small-Group market.

What is an Association Health Plan?
The unique advantages of an Association Health Plan include consolidated billing and administration, large-group rating and underwriting, and competitive pricing for administrative fees and expenses. Learn more.